Waldner set-up a sales office in Dubai

Since April 2011 WALDNER Laboreinrichtungen GmbH & Co. KG is represented in Dubai by the "WALDNER Middle East" sales office. As the Gulf States are increasingly investing in education and health they are important prospec-tive markets for the Wangen based corporation...

..."WALDNER Middle East", an independent sales office of WALDNER Laboreinrichtungen, is aimed at the Gulf States and has its head office in Dubai. WALDNER Laboreinrichtungen sees a huge sales potential for laboratory furniture made in Germany. It was not only the quality and the design of the SCALA laboratory furniture series that could already convince the Health Authorities in Abu Dhabi and the King Saud University in Riyadh. A laboratory‘s operating costs are becoming increasingly important also in the Arab markets. This results in laboratory operators getting interested in the solutions provided by the German laboratory furniture manufacturer Waldner. The SCALA laboratory furniture series with its innovative ventilation technology and economically working laboratory fume cupboards will therefore usher in a new era of la-boratories in the Arab world.

The south German corporation is working on systematically extending its international division. Emphasis is put, among others, on the Gulf region. Contrary to Europe there is an opposite demographic trend as in some of these states 50 % of the population is younger than eighteen. As a result it is essential to invest in schools, universities or research institutes.

Caption:  „Our great products are easily meeting our customers’ requirements such as prestige, quality and safety also in this geo-graphical market. However, relationships are very often the decisive factor in the Arab culture and we all know that a good relationship requires closeness. I am convinced that our new office in Dubai will put us a big step closer to many of our customers”, Peter Schmid, Director of WALDNER Middle East, explains the motive for opening a sales office in Dubai.